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review: rimmel eyeful eye glistener in 200 straight laced

Rimmel’s Eyeful Eye Glistener is a creamy eyeshadow pencil that comes in five colours: 100 Girls Only (pink), 200 Straight Laced (deep purple), 400 Talk To Me (bright blue), 500 Stand Out (electric green), 700 Flaunt (neon orange). 

I think this product is relatively new—at least in my neck of the woods it is. It magically appeared on a Shoppers shelf one night a couple months ago and after one swatch, I fell in love with Straight Laced. I loved the colour, a deep purple that immediately reminded me of MAC Trax. I loved the creamy consistency and application. I loved the ease with which it blended. But, dutiful Asian that I am, I decided to wait for it go on sale.

Then a few weeks later, Shoppers had a sale and it came home with me.

I had a hard time photographing this eyeshadow pencil because of the packaging, which has a sort of pearly, iridescent finish.

The pencil is fairly thick, bigger than a normal lipliner pencil but still a standard size that fits in my Quo sharpener, and fits comfortably in my hand.

(Above) After sharpening. Because of the super-creamy consistency, you probably won’t have an easy time sharpening it to a perfect point. I didn’t bother because I generally use it as an eyeshadow pencil rather than eyeliner so getting it to a point isn’t important.

(Above) Rimmel Eyeful Eye Glistener in 200 Straight Laced on top, MAC Trax eyeshadow on the bottom. (Top frame is natural light after auto tone, bottom frame is with flash.)

It is indeed pretty similar to MAC Trax, which MAC describes as a burgundy-plum with flecks of bronze shimmer. Straight Laced leans more towards purply-plum with gold shimmer rather than bronze.

Okay, so it is very creamy and easy to apply. It is definitely not difficult to transfer to product from the pencil to your eyelid. Application can be a bit uneven, but it’s very blendable so you can smooth it out with your finger. Rimmel says that this pencil is intended to give you a “made-easy wet look” for glossy-looking lids. “Wet” is definitely the word I would use to describe the finish it gives to your eyelids. The problem is that it never dries. 4-5 hours after applying, it still feels wet, like I just applied it. This leads to my next point…

The creasing. On days where I’ve worn it bare with nothing over or on top, it creases pretty badly because it never dries completely. In these photos, I prepped my lids with some Rimmel Recover concealer (all out of Urban Decay Primer Potion, sniffsniff) which helped a bit. For a wear test, I also patted some Trax eyeshadow on my right eye to see if it would help it stay put. The Trax-less side had some minor creasing and the shadow had slipped off a little. The Trax side fared a bit better, even less creasing than the left eye and had better wear.

(Left: top picture is Straight Laced alone, bottom two with Trax)

My other problem with this pencil and its creaminess is that you are bound to lose some product to the inside of the cap. It just comes off really easily, so chunks are liable to rub off on the inside of the plastic cap. Speaking of the cap, it is kind of flimsy and mine already has a huge long crack in it despite the pencil never having traveled anywhere with me.

Last notes: I find I spend time rubbing the pencil on my eyelid to achieve a deeper look (hint: it doesn’t work). The colour just isn’t that buildable. I do think the texture and blendability would work really well for a smoky eye though. Unfortunately I haven’t completely figured out smoky eyes yet so I won’t be posting that in a photo of the day anytime soon D:

Pros:
• gorgeous plummy colour with gold shimmer
• creamy to apply and easy to blend
• pretty, “glossy” wet look
• would be awesome to use for a smoky eye look

Cons:
• major creasing without prepping eyelid, still some minor creasing with concealer (note I’m using concealer on my eyelid rather than a proper eye primer)
• colour is not very buildable
• flimsy cap that cracked easily, may not be ideal for travel

I think the creasing is manageable with a good eyeshadow primer, and some powder eyeshadow on top for extra insurance. This pencil is probably best used as a base.

London Drugs: $9.49 CAD
Shoppers Drug Mart, probably Superstore & other Loblaws stores